IN2R Brand Story | Mental Health Streetwear That Moves

IN2R is more than a brand — it’s a movement born from mental health struggles and the need for real connection. In this short documentary, produced in partnership with Shaw Spotlight, founder Aidan Anderson shares how riding became his therapy — and how that journey sparked a streetwear brand with a purpose.

What if your clothing did more than just look good?
What if your hoodie wasn’t just fabric—but a symbol of survival, a voice for mental health, and a way to ride through the hard days?

Welcome to IN2R | I NEED TO RIDE — a streetwear movement born from mental health struggles, extreme sports, and the need to keep moving.

The Story Behind the Brand

Aidan Anderson, founder of IN2R Clothing, started this movement in Prince Albert, Saskatchewan — not on a runway, but on a snowboard, a BMX bike, and a battle with anxiety.

From shredding Kinsmen Ski Hill to building backyard ramps, Aidan found comfort in motion. When high school pressures and mental health struggles kicked in, riding became more than fun — it became therapy.

It’s Not Just Clothing. It’s a Statement.

IN2R isn’t just another streetwear brand. It’s a mental health movement in motion.

Whether you ride BMX, skateboard, snowboard, or just ride through life’s ups and downs — this gear is for you. Every IN2R hoodie, snapback, and tee is a reminder that you’re not alone — and that movement is medicine.

Streetwear That Speaks Louder

• Comfort-first fits for real life and real riders
• Bold designs that challenge the silence
• Streetwear built for conversation and community
• Worn by riders, rebels, and everyday warriors

Built to Help. Built to Heal.

A portion of every IN2R sale goes directly to mental health initiatives, because your purchase should look good — and do good too.

Ready to Ride With Us?

Browse the full collection and discover hoodies, tees, and accessories that speak louder than words: 👉 Shop All Products

Wear the Message. Start the Movement.

Support mental health awareness
End the stigma
Join the IN2R community

🌍 JOIN THE MOVEMENT. RIDE TOGETHER. LIVE FREELY.

#IN2R #ineedtoride #MentalHealthStreetwear #RideForChange #EndTheStigma #MentalHealthAwareness